Get extensionWhat Market Intel is
Saving gives you a list of posts, in the order you saved them. Market Intel reorganises the same material by company: one row per company, with what just happened to it and a score out of 100.
It draws on more than your saves. Posts that Radar matched as you scrolled are included too, so the list often shows companies you never stopped to save.
Where the companies come from
| Source | How it gets there |
|---|---|
| You pressed Save | On any supported site. The post is filed under the company you confirmed |
| Radar matched a watched term | As you scrolled past the post, with collecting switched on |
| A teammate did either | On Business, everyone in the workspace shares one list |
Your Market Intel is your workspace's own. It's built only from what your workspace saved or scrolled past. Another customer's browsing never appears in your list, and yours never appears in theirs.
How a post becomes a company
Each collected post is analysed in the background: which company it's about, that company's industry, and what happened, such as funding, a launch or a hire. Posts about the same company are grouped into one row.
This runs in a sweep twice a day, so a new company can take a few hours to appear. It doesn't use Research credits.
How the score is built
A score is four parts added together, and nothing else moves it.
| Part | Points | What it measures |
|---|---|---|
| What happened | 35 | The event itself: funding, a launch, a hire |
| Demand | 25 | How many other customers saved the same post. A count only: nobody sees which companies another customer has |
| Recency | 25 | How recently it happened |
| Fit | 15 | Whether the company is in the industries you said you sell to |
Click any score and you see the four rows with the evidence behind each, including the link the event came from. A number you can't explain is a number you can't act on.
How to set it up
- Open Settings and fill in the short Market Intel form: what you sell, the industries you sell to, and what to watch for.
- Switch collecting on.
- Browse the sites you normally use.
- Open Market Intel, filter to your industries, and sort by Score.
Nothing is collected until the switch is on and the form is filled in, and switching it off stops collection. Until your industries are set, every company scores zero on Fit and the list looks flatter than it should.
What it changes
Without it, the question each week is "what did I see?" and the answer is a list in the order you happened to scroll. With it, the question becomes "which of these should I act on first?" A company with a fresh round that fits your market sits at the top, and one that merely posted often sits lower.
It also covers the posts you didn't save. If a watched term appeared in something you scrolled past on Tuesday, the company is in the list on Wednesday.
What it doesn't do
- It isn't a company database. It only knows companies your workspace has come across.
- It isn't instant. The sweep runs twice a day.
- A score orders a list. It isn't proof that a company will buy, so read the source before you write.
- Plans limit how many companies you can open each month: 20 a month on Free, 50 a month on Solo, 100 a month on Power, unlimited on Business.