How to find companies
worth contacting.

Signals

Most cold outreach fails because it treats every company on a spreadsheet as equally ready to buy. This is why reaching twenty companies with an active reason to act outperforms two thousand cold names, and how to spot the difference.

Signals

Enterprise software vendors sell expensive intent data packages based on reverse-IP lookups and content surges. Here is what intent data actually measures, how it differs from public buying signals, and which one small teams should rely on.

Signals

Not all company news represents a sales opportunity. Here is how to evaluate triggers on a clear point scale so you spend time only on companies with immediate commercial intent.

Signals

A company announcing high revenue growth or posting a hundred jobs can look like an ideal sales prospect. Often, those same indicators mean they are freezing spend or laying off staff. Here is how to spot false buying signals before wasting hours on outreach.

Sourcing

By the time a startup's funding or hiring news reaches syndicated databases and newsletter digests, hundreds of salespeople have already reached out. Here is the chronological path news takes across the web, and where to catch it first.

Sourcing

If you need email addresses and phone numbers, pick a contact finder: Apollo, Hunter or Lusha for most teams, Kaspr or LeadLeaper if you live in LinkedIn, Evaboot for Sales Navigator exports. If you need to know which companies to contact this week, you need a signal tool next to it. Here are 11 extensions compared on what they do, where they work and what they cost, checked on 3 November 2026.

Signals

Trigify's last public plans were Starter at $40 a month for 4,000 credits and Max at $199 a month for 40,000 credits, with Enterprise priced on request. You can't buy any of them now: Trigify closed on 22 October 2026 after its team joined HubSpot. Below is what each plan included, how the prices changed, what happened to customers, and what similar tools cost today.

Funding

When a startup announces a new funding round, salespeople rush to send generic congratulations. Understanding what actually happens inside a startup during the three months following a raise reveals when and how to approach them.

Funding

Selling to a pre-seed team with three founders is completely different from pitching a Series B company with one hundred employees. Here is how startup funding stages determine purchasing authority, budgets, and sales cycles.

Research

Most people skim a funding article to see the headline number and the lead investor. A sales professional reads the same article to find the operational bottlenecks, hiring plans, and software migrations hidden between the lines. Here is how to analyze a press release.

Funding

Every venture announcement includes a lead investor. That name is not just industry trivia: it tells you which firm took board seats, which operational playbooks the company will follow, and which other portfolio companies share the same needs.

Hiring

A job post tells you what a company is about to spend money on. This is how to find the posts that matter to you, how to read one like a brief, and who to write to once you have.

Social

You see a post from a company you could help, tap like, and never find it again. This is how to tell which posts are leads, what to capture before you scroll on, and how to follow up without sounding like a pitch.

Launches

Every day, new products launch in public with a website, a description and a team behind them. This is where to look, what to read on a launch page, and why the best moment to write is a few days after launch day.

A CRM is built for a sales team with a process. If you're one person with thirty conversations going, you need something lighter. This is what a lead list has to hold, three ways to keep one, and how to tell when you've outgrown it.

Most lost leads aren't lost to a competitor. They're lost somewhere between seeing a company and writing to it. Here are the six places that happens, why the usual fixes don't hold, and what does.

Outreach

On the morning a startup announces funding, fifty salespeople send the exact same email. Here is what their inbox actually looks like, why standard congratulations templates get deleted, and how to write a message that earns a reply.